Our goal is to promote self confidence. We believe a big part of self confidence is how we present ourselves on a daily basis. In our opinion a tan has just as much of an impact on your appearance as a fresh haircut or a well trimmed beard. However until now the self tan market has been heavily targeted towards women. Thats where we stepped in. We wanted to offer guys not only a brand tailored for them but products aswell and that's exactly what we've done. We hope you enjoy these products as much as we do. Its surprising how much a tan can boost your confidence but it really does have a big impact.